publications

Behaviour Change
Making a difference with consumer insights
Nominated for ESOMAR Excellence Award – Best Paper 2008/2009
Planting a seed for behaviour change – shaping the future to happen now
Quitters Inc: How consumer insights can help smokers kick the habit
When Insights from Pain and Adversity Can Lead to Positive Transformation: Applying Principles of Post Traumatic Growth to Behaviour Change (ESOMAR Global Qualitative 2015)

Insights culture and capability building
Planting a seed for behaviour change – shaping the future to happen now
The Way of Insight Beyond Technique (EpHmRA 2015)
The Way of Insight Beyond Technique (ESOMAR Congress 2014)
Nominated for Best Case History, ESOMAR Congress 2014

Innovation
"Desafinado? Going off-key as a basis for innovation" (ESOMAR LATAM 2015)
"Stop Eating the Menu! How Mindfulness, Art, and Positive Psychology Can Make Insights More Human and Innovation Engaging" (IIeX 2015)
Harnessing consumer insight to drive innovation
Nominated for ESOMAR Excellence Award – Best Paper 2005/2006
Do we need pragmatic polymaths to boost the qualitative research industry
The Human Factor: How Global Tribes are shaping the Market Place

Brand and campaign development
The Human Factor: How Global Tribes are shaping the Market Place
The Way of Insight Beyond Technique
Nominated for Best Case History, ESOMAR Congress 2014

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